Event Management & Marketing
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Course Content
- Event Production
- Advertising
- Public Relations
- Behavioural Studies
- Applied Economics
- Marketing Practice
- Customer Service
- Work Experience
- Digital Marketing
Course Description
Event Management is a growing sector in Ireland which is fundamental to the growth of Irish business. This course will provide students with up-to-date skills in marketing and/or event management, including the planning and promoting of business conferences, festivals, weddings, parties, tourism, trade shows, competitions and sponsorship. Learn to deliver a brand message directly to a company’s target audience. The average salary for an Event Manager in Ireland in 2023 is €50,000 per year.
Certification
Career Opportunities
Graduates progress to employment in various areas including:
Event Management | Hotel Meetings and Event Management | Sales & Marketing | Party & Wedding Planner | Conference Organiser | Sports & Charity Events Organiser | Tourism Management | Festival Coordination & Management.
Statistics
The events industry is responsible for the employment of 35K people in Ireland
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Progression to degrees
Graduates can progress to a variety of degree programmes including:
DKIT | Event Management with Marketing| Level 8
TUD | Event Management/Marketing/ Business & Management | Level 8
DBS | Marketing (Event Management) |Level 8
DCU | Business Studies/Marketing, Innovation & Technology | Level 8
GCD | Business (Marketing) | Level 8
ATU Sligo | Tourism & Event Management | Level 8
Maynooth University | BBS (Hons) Marketing/Business/Entrepreneurship
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Fees For The Academic Year 2025 – 2026
All courses have a Registration Fee of €30 (non-refundable).
A non-refundable Registration fee of €30 will be payable on acceptance of a PLC place. Essential course materials may be required for some courses the cost of which will be borne by the student.
All fees are subject to change. All fees must be paid with a Credit/Debit card online. No cash is acceptable.