Digital Marketing


QQI Level 5 Certificate in Digital Marketing

Course Modules

  • Behavioural Studies
  • Marketing Practice
  • Applied Economics
  • Communication
  • Work Experience
  • Desktop Publishing
  • Advertising
  • Digital Marketing
  • Spreadsheets
  • Public Relations
  • Bookkeeping Manual and Computerised

Course Aim

The importance of online strategies for marketing professionals in selling products and services is having more of an impact in today’s ever changing business environment. The course will equip the learners with up to date skills and knowledge in developing and executing digital marketing strategies for business. Students will learn how to develop an integrated marketing approach, using both traditional and online techniques to successfully market a business.

Career Opportunities & Progression Routes

The course will prepare students for an exciting career in sales and marketing, business, advertising and designing, public relations and social networks, online business management and market research. It will provide opportunities to work for small, medium and large companies. Successful completion of this Level 5 Award may lead to entry into the Advanced Certificate in Business Management QQI Level 6.

Entry Requirements

This course is aimed at students who have completed the Leaving Certificate, Leaving Certificate Applied, Leaving Certificate Vocational and mature students with an interest in IT, with suitable candidates being selected by interview.


Marcus Howard - Course Co-Ordinator



Student Services Costs:

Government Levy (PPC)

The following categories of participant are exempt from paying the Government Levy (PPC):

  • Full medical Card holders in their own right and their dependent children
  • Those who are eligible under the student grant scheme
  • Those in receipt of the Back to Education Allowance (BTEA)

QQI Certification Charge:
QQI Level 5 €50 QQI Level 6 €80

Fees charged by professional bodies - These will be outlined under Additional fees for applicable courses. 

Additional costs which may include: Books, uniforms, equipment and trips.